How Do You Sell Tech To A Tech-Reluctant Industry?

When you're in the business of designing and creating new technologies, the benefits of adding tech to your processes can seem obvious. So much so that adding new tools to your toolbox isn't even something worth discussing. But that's not the case in every industry. There are industries where introducing new tools and solutions does require a discussion, and automating even the most mundane processes requires multiple conversations. 

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